Sunday, July 14, 2024

Lark Davis on fighting social media storms, and why he’s an ETH bull: Hall of Flame

Lark Davis, a self-described “cheeky” and “sarcastic” personality, has been actively involved in the world of cryptocurrency since 2017.

With his bold price forecasts, educational content and witty memes, the popular influencer has amassed an impressive social media following, boasting over 1 million followers on both Twitter and Instagram.

Although, if Davis’ Twitter and Instagram accounts are like the popular kids at school, his Facebook page is the quiet kid at the back of the classroom, with only 20,000 likes.

Davis was an English teacher before he dived into the crypto world.

He made the courageous decision to leave his job as a teacher in November 2017 during the “peak of the bull run.”

“I really enjoyed teaching… it’s spilled over into my content creation now.”

However, when the bull market came to an end, he faced a “tough time, trying to make a living during a bear market.”

“There were definitely moments where I was thinking this is tough, but there was never a moment where I thought I need to go back to my job.”

Lark Davis in one of his zillion or so videos. (Twitter)

What led to Twitter fame?

Despite having over 1 million followers on Twitter, Davis didn’t have any grand plan to build his audience except just “consistently posting” over the years.

He tries to avoid just posting “all hardcore value content,” as he thinks of himself as the “fun” guy with the memes and “stupid opinions.”

Davis admits it’s a mystery which tweets land and which don’t — an “educational post might get 50 likes,” while a seemingly frivolous tweet about Dogecoin going “to the moon” will get “1,000 likes.”

What to expect on Twitter?

Davis said his content is “a lot of news” and “fun stuff” as well as the occasional chart and educational content from his website, The Wealth Mastery.

“Obviously, memes are on there, too — you gotta have some fun, all just business and serious stuff [is] not fun for me.”

Davis admits he’s made mistakes but says that it is unavoidable “when you post 20–30 times a day” to not get “plenty of stuff wrong.”

He regrets being an affiliate for Celsius and BlockFi, and it didn’t look too great after both went bankrupt, which he said was “terrible and beyond belief.”

What does he like on Twitter?

Davis enjoys having a “good feed” filled with top crypto content creators, including up and comers because “there is a lot you can learn” from the new kids on the block, including CyrilXBT and ViktorDefi.

He’s not a fan of sycophants who agree with him no matter what, preferring to be challenged. 

He says the best traders “follow people who don’t share your point of view.”

“Don’t just build an echo chamber; build a group of people who are going to challenge those assumptions.”

Crypto beefs

Despite Davis’s large following, he doesn’t spend a lot of time fighting on Twitter, as his attitude is “talk trash, get blocked.”

Premium grade Wagyu beef: ZachXBT and consequently half of Crypto Twitter

Twitter on-chain sleuth ZachXBT accused him of shilling “low cap projects” to his followers just “to dump them shortly after” in September 2022. The allegations rippled across Crypto Twitter and still haunt him today. 

Davis strongly refuted the claims but adds that the incident did a lot of “reputational damage” and was a “difficult thing to navigate.”

“When you tell your side of the story, with allegations that are very sensational, those [allegations] tend to be the leading stories, and yours tend to not get as much traction.”

Davis took a powerful lesson away from the “whole event” in that transparency is key in crypto, and as a result, he started posting weekly disclosures on his online content after reflecting on his business decisions.

If Davis had a dollar for each crazy shirt he wore, he’d be even more wealthy
If Davis had a dollar for each crazy shirt he wore, he’d be even wealthier. (Twitter)

The future

Davis firmly believes by the end of “2024–2025, the next cycle peak,” Bitcoin will “be over $100K, potentially as high as $150K.”

As for the remainder of 2023, Davis believes, by Christmas, we are not going “to be at all-time highs,” saying that a top price of 2023 would be “$48K.”

“$48K would be the bull case; if it goes up beyond that, I’m pleasantly surprised and excited.”

(Editor’s note: Magazine chatted with Davis before all the crypto banks fell over.) 

Davis is particularly excited about the “layer 2 scene on Ethereum.”

“A feeling I’m getting, where do other blockchains even fit in with all this layer-2 scaling going on?”

Davis believes that Ethereum, in the long term, has “incredible potential.”

He thinks that ETH will follow along with Bitcoin, in tandem, and by the end of 2024, it will have been “well above $10,000,” adding that he would “not be surprised to see that happen.”

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